Women in the Digital Transformation
In December we followed a very exciting invitation from Google Ireland – the invitation to the Women@CE Event. The focus of this event was “Lateral Leadership” and inspired us to take a deeper look at the topic of women in the digital age.
Why is Apple’s iPhone the most valuabe product in the world? It’s not because it’s the technologically most advanced smartphone on the market. It’s because this product is designed to be intuitive and do the things as they are expected by the users and to react to how they feel. Attributes that are more considered to be female than male. Why are the high-tech and digital technology sector still dominated by men? Let’s dive deeper in this topic an have a look on surprising survey results.
Disclaimer:
This discurs about gender questions are meant to establish awareness about stereotypes and is not meant to be based on general simplifications. Instead, we believe in information and inspiration, in order to support development, diversity and equality to promote competences in the end. In this spirit: Enjoy reading!